Challenge
Over a period of six months, the team worked closely with all councils and public health authorities to understand the restrictions and how they were different in each county at the point of delivery.
Solution:
Over a period of nine months, our team worked closely with Web Adventure Park to realise their vision for the future of the park.
The team came up with the ‘drive-in’ firework display concept. We chose showgrounds or airfields that could cope with large numbers of cars. These would be marked out in 6m x 6m squares, allowing each family to have its own exclusive area to set up picnic tables and chairs. This meant people could be kept within their family groups in line with restrictions, while still being able to attend a firework display.
We developed a plan of action, including finding venues and firework suppliers and managed all the logistics, challenges, contracts and staffing to provide safe environments for families.
We were fully responsible for the build of each site over a two-day period for each venue, which included all ground preparation and marking out, fencing, generators, power cables, fire service, first aid, fire performers, security, traffic management, toilet facilities, advertising campaigns and local radio stations presenting from site.
Result:
After months of planning and many EMP (event management plan) amendments due to the changing Covid-19 restrictions, the team delivered the UK’s largest ‘drive-in’ firework events in three locations.
These events are continuing, but now have a ‘walk-in’ format, following the end of Covid-19 restrictions. The events also now feature fire walkers, stage acts including bands and DJ’s, funfairs, street food and bars.
The team has since won tenders for additional sites, including Don Valley Bowl in Sheffield.
